American International University – Kuwait City

Job Descriptions:

• Evaluate target demographics, appropriate distribution channels, and marketing channels.
• Analyze marketing metrics to gauge and identify cause and effect relationships
• Collaborate with the marketing department to develop appropriate strategies
• Use information from statistics, marketing experts, and other industry professionals to conduct secondary research
• Become familiar with research methodologies, including standard computer programs, and increase understanding of advanced statistical analysis
• Meet with clients regularly to determine marketing and promotional goals

Social Media Skills:

• Develop, implement and manage our social media strategy
• Define social media KPIs
• Manage and oversee social media content
• Measure the success of every social media campaign
• Stay up to date with the latest social media best practices and technologies
• Use social media marketing tools such as Buffer
• Attend educational conferences
• Work with copywriters and designers to ensure content is informative and appealing
• Collaborate with Marketing, Sales and Product Development teams
• Monitor SEO and user engagement and suggest content optimization
• Communicate with industry professionals and influencers via social media to create a strong network

Requirement:

• 3 – 5 years of experience as a Social Media or Marketing Specialist
• Strategist using social media for brand awareness and impressions
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
• Understanding of SEO and web traffic metrics
• Good understanding of social media KPIs
• Familiarity with web design
• Excellent multitasking skills
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Excellent interpersonal and communication skills

Educational Qualification:

• Bachelor’s degree required; higher education field preferred
• Two to three year’s experience in the same field
• Proficiency in working with personal computers, related hardware/software, webpage maintenance, and development.
• Experience with database development and management.
• Experience designing and presenting career resources, workshops, and other career-related services

Apply for Job

For More jobs

Instagram |  Twitter |  Facebook |  YouTube |  LinkedIn