Social Media Executive

  • الراتب:
    قابل للتفاوض
  • نوع الوظيفة:
    دوام كامل
  • تاريخ النشر:
    شهرين مضت
  • التصنيف:
    وظائف التسويق ومبيعات, وظائف تكنولوجيا المعلومات
  • آخر موعد للتقدم:
    2023-04-27
  • اللغات:
    العربية, الانجليزية

At Careem we are led by a powerful purpose to simplify and improve lives in the Middle East, North Africa and Pakistan. We’re pioneering the development of innovative services to aid the mobility of people, the mobility of things and the mobility of money.

We’re in the driving seat as we help to define how technology will shape progress in some of the fastest-growing countries in the world. Our teams are building tech to meet the needs of the future in areas including data and AI, e-commerce, technology-enabled logistics, maps, identity, and fintech.

We’re well placed to solve complex and meaningful challenges at scale, with deep tech expertise, strong regulatory relationships, a local presence, and increasingly specialised global teams which are structured to operate as autonomous start-ups. Our team of over 400 engineers and developers are empowered to develop cutting-edge technology every day.

Careem was established in July 2012, became a wholly-owned subsidiary of Uber Technologies, Inc. in January 2020, and today operates in over 100 cities across 12 countries.

About The Team

We are looking for a Social Media Marketing Executive to join the Jordan Marketing team. The candidate will get to ideate and create content for marketing and social media channels, and will help the team achieve monthly & yearly targets/KPIs. The ideal candidate will be a strategic thinker with a passion for spotting social media trends, and finding creative ways to bring Careem into them. They will have the capability of turning complex consumer insights into simple yet creative customer communication, as well as analysing and understanding engagement on social platforms. In return, they will have the opportunity to take an exciting role in helping shape and grow the Careem Super App.

What You’ll Do

Social media management

  • Oversee, plan and deliver content across different social platforms
  • Ensure the central SM strategy is cascaded to the marketers, monitor quality of execution, and guarantee excellence of content creation to match regularly the brand image and identity
  • Develop creative and engaging social media strategies tailored to project objectives
  • Manage the the day-to-day handling of all social media platforms – such as LinkedIn, Facebook, Twitter, Instagram, Tiktok and YouTube – and adapt content for each
  • Translate business goals into social media engagement plan
  • Improve engagement and outreach
  • Familiar with the use of SM tools such as Social Baker, willing to coordinate with the digital team & to share monthly reports that include the achieved KPIs, with strong recommendations that are important to implement in order to keep on raising the bar.

Demand Generation

  • Ensuring that the overall Social Media content is in-line with the commercial strategy set by verticals & marketing department
  • Work closely with marketing executives to ensure marketing plans deliverables are set and execution is in place

Creative gatekeeper

  • Know the Careem Style Guide inside out, and support in upholding its guidelines across all content
  • Lead Careem’s tone of voice across the business to ensure all customer communication is on brand

In-App Customer Communication

  • Ensure mini-app banners and designs are aligned with social media content
  • Ensure food offerings gain maximum exposure in-line with department criteria

Stakeholder Management

  • Work alongside Content Manager, Marketing Managers, Social Media Manager, and Graphic Designers to support marketing campaigns, partnerships and events
  • Manage multiple assigned projects, and communicate clearly with each stakeholder on project timeline and deliverables

What You’ll Need

  • 3-5 years of relevant experience
  • Sharp, creative copywriting skills
  • Strong written and verbal communication skills in Arabic & English
  • Proven ability to successfully develop, and execute multi-channel content copy ranging from marketing touchpoints to social media platforms
  • Knowledge of latest trends in social media management/ engagement and experience in working with different platforms.

What we’ll provide you

As a Careem Colleague You Will Be Able To

In addition to a competitive long-term total compensation with salary and equity, we have a reward philosophy that expands beyond this.

  • Be part of a Remote-First organization that offers flexible ways of working from the office and home.
  • Work from any country in the world for 30 days a year
  • Use Unlimited Vacation days throughout the year
  • Access fitness reimbursements for health activities including: gym, health club and training classes.
  • Work and learn from great minds
  • Create impact in a region with untapped potential
  • Explore new opportunities to learn and grow every day

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